Things your website needs to gather a lot of visitors

Things your website needs to gather a lot of visitors

Your website is the place where people will see your brand, products and the entire background of your business. This means that you should make it look presentable and professional yet easy to navigate. To achieve this, you need to be knowledgeable about basic web design and coding so that you can easily manage your platform.

With these things combined, you can successfully attract customers and make loyal ones that will support your business. If you are interested in this, make sure to read the following section below for some helpful tips:

  1. Easy to locate and straightforward tabs

Keeping your website organized is one way to make it look attractive to potential customers. One way to do this is to add tabs to segregate your products better. Here is an example below:

  • Sale
  • New arrivals
  • Tops
  • Bottoms
  • Shoes
  • Sportswear
  • Shop ALL

This tab system is from a clothing brand’s website. As you can see, each tab is unique, and it will contain the products that are located to the name of the tab. With this kind of feature, your website will be easier to navigate because every product is labelled and placed in their respective tabs. 

  1. Good web design

Always remember that the aesthetic quality of something is what comes first and attracts people. With this in mind, you should strive to have a good web design for your platform so that it will attract potential customers. A good web design contains the following elements:

  • Consistent colour palette
  • Fitting typography to the business branding
  • Responsive to the clicks of the customer
  1. Social media buttons

Customers need to know more about your business. The website alone is not enough to supply them with the background of your company. So, what you can do is add social media buttons at the bottom of your website which are small circular buttons that can be clicked. By doing so, they are directed to your respective social media accounts.

  1. Blog content

You can entertain your customers by giving them the option to read interesting blogs that are related to your products. Doing so will provide them with more knowledge about your brand and services.

  1. Contact information

You need to establish to your customers that you are approachable and welcoming to any queries. To do that, you can add your contact details at a ‘Contact Us’ tab. This will make it easier for your customer to reach and connect with you. Through this feature, you can create partnerships and deals with other brands.

  1. Call to actions

Your website needs to have call-to-actions. These will give your customers the ability to do whatever they can with your website. You may provide the options of buying, selling, donating or contacting your business.